Business of Orthodontics (Free) Categories


Please choose one of the following:

Free Lectures

The Business of Orthodontics series is provided at no cost for all members.


Products

My Brand is ... What I Say, What I Do, What I Post

Preview Available

My Brand is ... What I Say, What I Do, What I Post

Credits: None available.

Beth Leach presents My Brand is ... What I Say, What I Do, What I Post (1.25 CE) -- Branding a practice has changed; it’s personal, it’s emotional, it’s heavily influenced by social cues. During this lecture we will go beyond the graphic representation of your brand to the strategies and languaging that create brand differentiation for yourself, your team, and your practice. You may not be the only orthodontic practice in your area, but you are unique. Establishing your unique brand in every aspect of your practice life is essential to building a successful practice.

  • Create a brand language in your practice to help team members talk about what makes the practice great.
  • Evaluate the communication methods that work best to get your brand out into the community and beyond.
  • Build language that includes messaging on text, chat, social media and messenger communications that reflects your brand position

Speaker(s):
Members: Free

Is Virtual the New Reality in Ortho? A Panel Discussion

Preview Available

Is Virtual the New Reality in Ortho? A Panel Discussion

Credits: None available.

Is Virtual the New Reality in Ortho? (1.25 CE) Don't miss this December 6 complimentary, business success webinar as Dr. Dan Bills leads a discussion with Dr. Jill Bruno, Dr. Adam Schulhof and Dr. Alyssa Carter on using virtual components in the ortho office. At  2022 Annual Session, Dr. Dan Bills presented on Virtual Orthodontic Visits are Here to Stay! Here's the chance to get an update, plus hear from other panelists on why it part of our new reality.  Join this discussion from differing uses and viewpoints of orthodontic virtual visits and learn how to ensure potential new starts that virtual options for your patients is different and a better solution over DTC companies.

During the program, you'll learn about:

  • Asynchronous vs synchronous exams
  • How to take your virtual operation to the next level, A.I.
  • The uses of dental monitoring solutions for real time communication and exams

  

Speaker(s):
Members: Free
Staff Club: Free
Residents: Free
CE Passport: Free

How Orthodontic Practice Owners Can Prepare for a Potential Recession

Preview Available

How Orthodontic Practice Owners Can Prepare for a Potential Recession

Credits: None available.

A number of forecasters see a growing risk of recession for the United States as inflation sky rockets, what does this mean for orthodontic practices? A recession is defined “as a significant decline in economic activity spread across the economy, lasting more than a few months” and they generally occur when there is a widespread drop in consumer spending. 

What we will incur in the near future is very different from what orthodontic practices saw last year, we will see patients shift from “I want orthodontic treatment” to “do I really need orthodontic treatment?”.

Our team will dive into industry data and what we learned from the “great recession” and economic meltdown in 2008.

Topics to be discussed;

  • The effect the “Great Recession” had on orthodontic practices
  • Healthcare research data regarding consumer behaviors during a recession
  • Will private equity money continue to invest in our industry?
  • Will a recession drive more affiliations and continue to consolidate the specialty?
  • Practice overhead, cash flows and industry standards
  • Will a recession help or hurt staffing shortages, specifically hiring an orthodontic associate?
  • Tightening credit conditions and what it means if you plan to sell your practice

Recessions come and go, but some are more severe and last longer than others. This webinar we will discuss how an economic downturn will impact orthodontic practices and how owners can prepare their practices for what’s ahead.

Speaker(s):
Free

Expanding on Transverse Diagnosis and Maxillary Expansion

Preview Available

Expanding on Transverse Diagnosis and Maxillary Expansion

Credits: None available.

Dr. Marianna Evans and Dr. Miguel Hirschhaut share this online lecture dedicated to Dr. Slick Vanarsdall. Transverse dimension diagnosis and treatment is the base for sagital and vertical corrections. Most precise diagnosis on maxillary transverse deficiency is obtained through the CBCT. Miniscrew assisted rapid maxillary expansion (Marpe) or Surgical assisted maxillary expansion are the procedures of choice in skeletal mature patients presenting maxillary transverse deficiencies. Protocols with most common type of expander will be illustrated through clinical cases. Long term periodontal health and airways are addressed as part of this lecture.

Learning Objectives:

  • How implementing the use of a CBCT when maxillary transverse deficiency is your diagnosis.
  • A review of case studies using the protocols that Dr. Miguel Hirschhaut has implemented during this procedure.
  • Finally, Dr. Evans and Dr. Hirschhaut cover long term periodontal and airway improvement that have been achieved during this treatment method.

Speaker Disclosure:
None

Length of session:
The session is scheduled for 60 minutes.

Price:
$0 for Members

Continuing Education:
Each participant who completes the Webinar will earn 1.0 CE for the entire session.

Continuing Education Disclaimer:

This Continuing Education Program provides attendees with a relevant and rewarding continuing education experience. However, neither the content of a course nor the use of specific products in any program should be construed as indicating endorsement or approval of the views presented or the products used by the AAO or by any of the respective subsidiaries. Speakers are required to disclose to participants any financial, commercial or promotional interest in a product or company that may influence their presentations; however, the AAO shall not be liable for a speaker’s failure to disclose such interest.

American Association of Orthodontists is an ADA CERP Recognized Provider. ADA CERP is a service of the American Dental Association to assist dental professionals in identifying quality providers of continuing dental education. ADA CERP does not approve or endorse individual lectures or instructors, nor does it imply acceptance of credit hours by boards of dentistry. Concerns or complaints about a CE provider may be directed to the provider or to the Commission for Continuing Education Provider Recognition at ADA.org/CERP.

custom image

Speaker(s):
Members: Free
Distance Learning: Free
Members: Free
Staff Club: Free
CE Passport: Free
Residents: Free

Emerging Technologies, Emerging Risks: Legal Considerations in Utilizing New Technology in the Orthodontic Office

Preview Available

Emerging Technologies, Emerging Risks: Legal Considerations in Utilizing New Technology in the Orthodontic Office

Credits: None available.

Dr. Eric Ploumis presents on Emerging Technologies, Emerging Risks: Legal Considerations in Utilizing New Technology in the Orthodontic Office (1.25 CE).  This lecture will explore some of the liability issues that accompany utilizing new technologies in your office and the steps you need to take to reduce those risks to a tolerable level.

The session is designed make orthodontists and orthodontic staff members aware of the legal issues emerging technology can present in the orthodontic office. 

Learning Objectives: 

  • Understand how to evaluate some of the risks that go along with embracing emerging technology.
  • Learn how to evaluate the “standard of care” as it relates to new technology.
  • Understand what type of informed consent is required when using new technology.
  • Gain the knowledge to reduce the accompanying risk to an acceptable level.

Speaker(s):
Free

Cracking the Code on Hiring Your Dream Team

Preview Available

Cracking the Code on Hiring Your Dream Team

Credits: None available.

Dr. Douglas Depew (1.25 CE) will discusses Cracking the Code on Hiring Your Dream Team in this complimentary Business of Orthodontics webinar.

In today’s environment, it is critical to obtain and develop a team that is second-to-none and reflects the doctors ethics, drive, and level of care. In this webinar we will discuss the tweaks and nuances to obtaining and creating the perfect Dream Team. Dr. Depew will share ways to find, onboard, and motivate team members to be the best they can be and provide a caring experience for their patients. He will review how to establish a team culture and how that sets the tone for practically any experience you may encounter in your practice. Join us in this engaging webinar to assist you as you work towards your Orthodontic Dream Team!

Learning Objectives:

  • After this lecture, you will be able to establish and maintain a team culture
  • After this lecture, you will be able to develop a system for efficient and effective hiring, training, and onboarding of new hires
  • After this lecture, you will be able to more clearly establish ways to assess accountability of team members for tasks they perform

Speaker Disclosure:
Owner: Trapezio

Length of session:
The session is scheduled for 60 minutes.

Continuing Education:
Each participant who completes the Webinar will earn .60 CE for the entire session.

Continuing Education Disclaimer:

This Continuing Education Program provides attendees with a relevant and rewarding continuing education experience. However, neither the content of a course nor the use of specific products in any program should be construed as indicating endorsement or approval of the views presented or the products used by the AAO or by any of the respective subsidiaries. Speakers are required to disclose to participants any financial, commercial or promotional interest in a product or company that may influence their presentations; however, the AAO shall not be liable for a speaker’s failure to disclose such interest.

American Association of Orthodontists is an ADA CERP Recognized Provider. ADA CERP is a service of the American Dental Association to assist dental professionals in identifying quality providers of continuing dental education. ADA CERP does not approve or endorse individual lectures or instructors, nor does it imply acceptance of credit hours by boards of dentistry. Concerns or complaints about a CE provider may be directed to the provider or to the Commission for Continuing Education Provider Recognition at ADA.org/CERP.

custom image


Speaker(s):
Members: $ 0.00
Residents: $ 0.00
Staff Club: $ 0.00
CE Passport: $ 0.00
Distance Learning: $ 0.00
Standard: $ 75.00

CEDR: How to Engage Your Employees and Power Through a Crisis as a Team

Preview Available

CEDR: How to Engage Your Employees and Power Through a Crisis as a Team

Credits: None available.

Employee engagement has never been more important to the success of your practice.

Adversity is the mother of engagement.

Right now, you have a crisis to get through. Your team is looking to you for answers, and, naturally, you are doing all you can to help everyone at your practice work through each twist and turn together.

Clearly, this isn’t how you intended to get it, but, now more than ever, you have your employees’ attention.

From entry-level to the executive level, the entire business world is focused on one thing and one thing only at this moment -- getting through this crisis and back to “normal.” As a result, you have an extraordinary opportunity as a business owner to leverage your strategic HR and business planning efforts as a way to power through this shutdown and come back with your team stronger than it has ever been.

Whether you have two employees or two-hundred, an engaged team is a team that shows up with the drive, desire, and ideas your business needs to bring your patients and your practice back together.

Learning Objectives:

  • How to engage your team and keep them focused on your goals
  • How an engaged team makes you more money
  • How to use your Company Culture as a management tool
  • How to design your Company’s Purpose, Mission, and Core Values to work for you
  • How to onboard in a way that drastically reduces turnover, and more!

Speaker Disclosure:
Consultant: CEDR HR Solutions

Length of session:
The session is scheduled for 75 minutes.

Continuing Education:
Each participant who completes the Webinar will earn 1.25 CE for the entire session.

Continuing Education Disclaimer:

This Continuing Education Program provides attendees with a relevant and rewarding continuing education experience. However, neither the content of a course nor the use of specific products in any program should be construed as indicating endorsement or approval of the views presented or the products used by the AAO or by any of the respective subsidiaries. Speakers are required to disclose to participants any financial, commercial or promotional interest in a product or company that may influence their presentations; however, the AAO shall not be liable for a speaker’s failure to disclose such interest.

American Association of Orthodontists is an ADA CERP Recognized Provider. ADA CERP is a service of the American Dental Association to assist dental professionals in identifying quality providers of continuing dental education. ADA CERP does not approve or endorse individual lectures or instructors, nor does it imply acceptance of credit hours by boards of dentistry. Concerns or complaints about a CE provider may be directed to the provider or to the Commission for Continuing Education Provider Recognition at ADA.org/CERP.

custom image

Speaker(s):
Members: $ 0.00
Residents: $ 0.00
Staff Club: $ 0.00
CE Passport: $ 0.00
Distance Learning: $ 0.00
Standard: $ 75.00

Awkward Conversations, Tricky Situations & What the AAO has Done Lately...

Preview Available

Awkward Conversations, Tricky Situations & What the AAO has Done Lately...

Credits: None available.

Speaker Disclosure:
None

Length of Session:
Each session consisting of lecture and audience questions will last 75 minutes.

Cost:
$0 for all members

Continuing Education:
Each participant who completes the webinar will earn 1.25 CE credit.

Continuing Education Disclaimer:
This Continuing Education Program provides attendees with a relevant and rewarding continuing education experience. However, neither the content of a course nor the use of specific products in any program should be construed as indicating endorsement or approval of the views presented or the products used by the AAO or by any of the respective subsidiaries. Speakers are required to disclose to participants any financial, commercial or promotional interest in a product or company that may influence their presentations; however, the AAO shall not be liable for a speaker’s failure to disclose such interest.

American Association of Orthodontists is an ADA CERP Recognized Provider. ADA CERP is a service of the American Dental Association to assist dental professionals in identifying quality providers of continuing dental education. ADA CERP does not approve or endorse individual lectures or instructors, nor does it imply acceptance of credit hours by boards of dentistry.

Concerns or complaints about a CE provider may be directed to the provider or to the Commission for Continuing Education Provider Recognition at ADA.org/CERP.

Speaker(s):
Members: Free
Residents: Free
CE Passport: Free
Distance Learning: Free

AAOIC's Risk Management Program 2021-22

Preview Available

AAOIC's Risk Management Program 2021-22

Credits: None available.

Dr. Robert Varner, AAOIC President and Elizabeth Franklin, AAOIC Claims Manager present a 2021-22 Risk Management CE Program (1.5 CE) exclusively for AAO Members. Members completing the program and post CE-test, receive a 10% premium discount for 2 years, plus 1.5 CE from the AAO.

Dr. Varner and Liz's learning objectives include:

  •  Important details on managing your coverage
  •  Learning coverage types and some legal details
  •  Providing you with common reasons for a claim
  •  Reviewing Case examples
  •  Learn how you can do to decrease your risk of a lawsuit or avoid a lawsuit altogether?

For additional information on AAOIC, please see https://aaoic.com/

Length of session:
The session is scheduled for 90 minutes.

Continuing Education:
Each participant who completes the Webinar will earn 1.5 CE for the entire session.

Continuing Education Disclaimer:

This Continuing Education Program provides attendees with a relevant and rewarding continuing education experience. However, neither the content of a course nor the use of specific products in any program should be construed as indicating endorsement or approval of the views presented or the products used by the AAO or by any of the respective subsidiaries. Speakers are required to disclose to participants any financial, commercial or promotional interest in a product or company that may influence their presentations; however, the AAO shall not be liable for a speaker’s failure to disclose such interest.

American Association of Orthodontists is an ADA CERP Recognized Provider. ADA CERP is a service of the American Dental Association to assist dental professionals in identifying quality providers of continuing dental education. ADA CERP does not approve or endorse individual lectures or instructors, nor does it imply acceptance of credit hours by boards of dentistry. Concerns or complaints about a CE provider may be directed to the provider or to the Commission for Continuing Education Provider Recognition at ADA.org/CERP.

custom image


Speaker(s):
Members: Free
Residents: Free
CE Passport: Free
Distance Learning: Free
Staff Club: Free

AAO Winter Conference 2022 - Wrap-up Remarks / Financial Decisions Orthodontists Must Get Right

Preview Available

AAO Winter Conference 2022 - Wrap-up Remarks / Financial Decisions Orthodontists Must Get Right

Credits: None available.

In this lecture, orthodontic practice owners will learn the keys to both business and personal financial success. This lecture will dive into the secrets of knowing, understanding and using key performance indicators to build a high performing, efficient and profitable orthodontic office. The lecture will also teach how to use the profits of your practice to create financial freedom by understanding both tax opportunities and business transition planning.

Learning Objectives:

  • Identify and compare your key performance indicators to your peers.
  • Properly utilize tax environments to build wealth and lower taxes.
  • Implement techniques and a path to maximizing your practice value whether selling to another orthodontist or a DSO.

Speaker(s): Disclosures
  • Stock Shareholder (Cain, Watters & Associates, LLC)
Standard: Free