Business of Orthodontics (Free) Categories
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Free Lectures
The Business of Orthodontics series is provided at no cost for all members.
Products
Preview Available
CEDR: How to Engage Your Employees and Power Through a Crisis as a Team
Credits: None available.
Employee engagement has never been more important to the success of your practice.
Adversity is the mother of engagement.
Right now, you have a crisis to get through. Your team is looking to you for answers, and, naturally, you are doing all you can to help everyone at your practice work through each twist and turn together.
Clearly, this isn’t how you intended to get it, but, now more than ever, you have your employees’ attention.
From entry-level to the executive level, the entire business world is focused on one thing and one thing only at this moment -- getting through this crisis and back to “normal.” As a result, you have an extraordinary opportunity as a business owner to leverage your strategic HR and business planning efforts as a way to power through this shutdown and come back with your team stronger than it has ever been.
Whether you have two employees or two-hundred, an engaged team is a team that shows up with the drive, desire, and ideas your business needs to bring your patients and your practice back together.
Learning Objectives:
- How to engage your team and keep them focused on your goals
- How an engaged team makes you more money
- How to use your Company Culture as a management tool
- How to design your Company’s Purpose, Mission, and Core Values to work for you
- How to onboard in a way that drastically reduces turnover, and more!
Speaker Disclosure:
Consultant: CEDR HR Solutions
Length of session:
The session is scheduled for 75 minutes.
Continuing Education:
Each participant who completes the Webinar will earn 1.25 CE for the entire session.
Continuing Education Disclaimer:
This Continuing Education Program provides attendees with a relevant and rewarding continuing education experience. However, neither the content of a course nor the use of specific products in any program should be construed as indicating endorsement or approval of the views presented or the products used by the AAO or by any of the respective subsidiaries. Speakers are required to disclose to participants any financial, commercial or promotional interest in a product or company that may influence their presentations; however, the AAO shall not be liable for a speaker’s failure to disclose such interest.
American Association of Orthodontists is an ADA CERP Recognized Provider. ADA CERP is a service of the American Dental Association to assist dental professionals in identifying quality providers of continuing dental education. ADA CERP does not approve or endorse individual lectures or instructors, nor does it imply acceptance of credit hours by boards of dentistry. Concerns or complaints about a CE provider may be directed to the provider or to the Commission for Continuing Education Provider Recognition at ADA.org/CERP.
- Paul Edwards, CEDR HR Solutions
Preview Available
Awkward Conversations, Tricky Situations & What the AAO has Done Lately...
Credits: None available.
Speaker Disclosure:
None
Length of Session:
Each session consisting of lecture and audience questions will last 75 minutes.
Cost:
$0 for all members
Continuing Education:
Each participant who completes the webinar will earn 1.25 CE credit.
Continuing Education Disclaimer:
This Continuing
Education Program provides attendees with a relevant and rewarding
continuing education experience. However, neither the content of a
course nor the use of specific products in any program should be
construed as indicating endorsement or approval of the views presented
or the products used by the AAO or by any of the respective
subsidiaries. Speakers are required to disclose to participants any
financial, commercial or promotional interest in a product or company
that may influence their presentations; however, the AAO shall not be
liable for a speaker’s failure to disclose such interest.
American Association of Orthodontists is an ADA CERP Recognized Provider. ADA CERP is a service of the American Dental Association to assist dental professionals in identifying quality providers of continuing dental education. ADA CERP does not approve or endorse individual lectures or instructors, nor does it imply acceptance of credit hours by boards of dentistry.
Concerns or complaints about a CE provider may be directed to the provider or to the Commission for Continuing Education Provider Recognition at ADA.org/CERP.
Speaker(s):- Trey Lawrence, VP, General Counsel, AAO
- Dr. Dale Anne Featheringham
Preview Available
AAO Winter Conference 2022 - Wrap-up Remarks / Financial Decisions Orthodontists Must Get Right
Credits: None available.
In this lecture, orthodontic practice owners will learn the keys to both business and personal financial success. This lecture will dive into the secrets of knowing, understanding and using key performance indicators to build a high performing, efficient and profitable orthodontic office. The lecture will also teach how to use the profits of your practice to create financial freedom by understanding both tax opportunities and business transition planning.
Learning Objectives:
- Identify and compare your key performance indicators to your peers.
- Properly utilize tax environments to build wealth and lower taxes.
- Implement techniques and a path to maximizing your practice value whether selling to another orthodontist or a DSO.
- Mr. Dan Wicker, CPA, PFS, RIA, Managing Partner
- Stock Shareholder (Cain, Watters & Associates, LLC)
Preview Available
AAO Winter Conference 2022 - Why Changing the Game Matters to Your Success
Credits: None available.
What if you were told your whole life that your dreams are not possible? Dr. Corinne Devin was able to conquer three dreams (orthodontists, pageantry, naval officer) that she had been told were impossible based on her personal areas of weakness that required her to challenge herself to overcome them. She was able to forge a path that allowed her to tackle several difficult opportunities. From them, she learned how to be a feminine leader in a male-dominated environment. She navigated her career and learned tools that she could bring to each area of her life. Dr. Devin will discuss the hardships and struggles she encountered along the way and how she conquered them.
Learning Objectives:
- Believe in yourself and not in what others tell you that you cannot do.
- Feel empowered that there is nothing you cannot figure out.
- Understand what life as a dentist in the Navy looks like.
- Dr. Corinne Devin, DMD, MS
Preview Available
AAO Winter Conference 2022 - Opening Remarks / The Triple DDD Effect: How Data-Driven-Decisions Create Competitive Advantage
Credits: None available.
Data driven decisions have become the force required to achieve competitive advantage. Differentiation in a competitive market stem from the difference between thinking and knowing and the courage to identify and solve the challenges we face as business owners. Join Mary Beth Kirkpatrick and Ryan Moynihan to gain an understanding of the foundations of business success. From your vision to your values to your daily management, learn how your practice can thrive in a changing and evolving market.
Learning Objectives:
- Identify strategies for establishing business foundations and the tools to help effectively run an orthodontic business.
- Cultivate practice metrics, what really matters to your business and why.
- Evaluate the evolution of the new patient journey from call to close.
- Consultant (Impact360), Stock Shareholder (Gaidge)
- Stock Shareholder (Gaidge)
Preview Available
AAO Winter Conference 2022 - Lessons Learned: Orthodontic Wisdom Passed Down Through Three Generations
Credits: None available.
Drs. Herb & Justin Hughes will share their experiences and wisdom spanning 3 orthodontic generations. They will openly discuss how over the past 6 decades they have maintained a thriving practice through many challenging times. Tried and true as well as brand-new techniques, appliances and philosophies will be discussed so that participants will have practical take home pearls that can be easily implemented into their practices. Whether you’re just starting your career or a seasoned practitioner you will find this presentation both worthwhile and magically entertaining.
Learning Objectives:
- Entice prospective adult patients with an aesthetic treatment area that offers clear choices.
- Acquire practical lessons learned that will help build a successful orthodontic business that can last for many decades.
- Perform “The Magician’s Choice” and develop the mindset of a magician to solve your problems.
- Dr. Herbert M. Hughes, DDS
- Dr. Justin Hughes, DDS, MS
Preview Available
AAO Winter Conference 2022 - How to Recruit and Retain Orthodontic Associates in a Competitive Market
Credits: None available.
In the last year we have seen major changes in recruitment for orthodontic associates. Our industry is experiencing constant change and residents have multiple offers in hand as they graduate which means demand is greater than supply. Currently our industry has four generations of orthodontic providers, all of whom have different priorities when it comes to evaluating career and practice opportunities. Today’s candidates are much more informed about practice models, so it is vital for potential employers and owners who plan to transition ownership in the near future understand the “one-size-fits-all” practice model is no longer appealing to younger doctors. This lecture will provide recruitment strategies and retention factors whether you’re hiring in an urban, suburban or rural setting.
Learning Objectives:
- Evaluate recruitment strategies and retention factors for hiring associates whether you're located in urban, suburban or rural settings.
- Understand the competitive landscape in today’s market for hiring and retaining orthodontic associates.
- Differentiate your practice opportunity while recruiting candidates.
- Ms. Shannon Patterson, CPR, CMSR, Kolbe Certified Consultant
- Stock Shareholder (Bentson Copple & Associates)
Preview Available
AAO Winter Conference 2022 - A Transition Model That Works
Credits: None available.
Orthodontists everywhere are exploring the best path forward for them and their practices during this pivotal moment in dentistry. Disruptions are constant and inundating their lives in unprecedented ways. The only wrong choice in our current climate is no choice at all. In this lecture, Dr. Greg White will share a transition model that truly works for the practitioner, their team, their patients, their community, and their legacy.
Learning Objectives:
- Outline the current transition models available to practitioners.
- Assess how private equity investments have changed practice valuations in dentistry in general, and orthodontics specifically.
- Understand the after-retirement passive income component to a unique practice transition model.
- Dr. Greg G. White, DMD, MSD
AAO Webinar - Employment Policies You Need To Know ?
Credits: None available.
Utilizing an effective employee handbook will assist you in treating your staff equally, consistently and fairly. This webinar will discuss important employee handbook provisions and other employment issues you need to know to retain quality employees and minimize the stress of practice ownership. This 2014 program still has very practice info in 2021.
Learning Objectives:
- Explain the important employee handbook provisions - what's in, what's not!
- Explain the wage and hour laws for overtime
- Explain how conducting effective performance appraisals relate to raises, bonuses and practice profitability
- William Prescott, MBA, JD, Wickens, Herzer, Panza, Cook and Batista
Preview Available
7 Steps to Revolutionize Your New Patient Conversions
Credits: None available.
Turning shoppers into buyers is one of the most important parts of building a thriving orthodontic practice. The fact is most practices follow up with potential patients a few times, can't get an answer or even a callback and then we get busy, and that potential patient is forgotten. In this webinar, we will discuss the best technology and techniques to connect with your current and new patients and how to rev up the sales engine to build the practice long-term.
With the advent of a potential recession it's important that you keep every one of your potential patients and current patients. Beth will take you through the steps to keep turning lookers into bookers with a tech edge!
Learning Objectives:
- The proven follow-up system protocols for consults not started
- The technologies that are revolutionizing the way new patients think about our practice
- The best techniques for converting the patients you have in your backlog