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BYOB: Be Your Own Brand

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BYOB: Be Your Own Brand

Apr 22, 2017 8:00am ‐ Apr 22, 2017 9:00am

We all want to stand out, get attention, be noticed. And there’s no better way to do it than through exceptional branding. But what is branding? In simple terms, it’s what people can expect from you, what you believe in, what identifies you and what differentiates you from others. In short, it’s who you are. Join us for a can’t-miss branding seminar that will inspire you to become your own unique brand. Get practical tips and tools to identify and differentiate yourself from the competition and start being a brand that people know and trust. You don’t want to miss this!

Learning Objectives:

  • Demonstrate how to build a brand that is personal and identifiable to you.
  • Discover how to utilize current trends and legendary service to build lasting relationships with patients, professional partners and throughout your community.
  • Create and motivate a team that believes in your practice and is a true extension of your brand.

Speaker(s):

Connecting the Dots

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Connecting the Dots

Apr 22, 2017 8:00am ‐ Apr 22, 2017 9:00am

Through this seminar, you will learn how every team member plays an important role in the five major office systems. The staff will learn to respect the importance of the other positions in the office and learn to reduce front-to-back conflict.

Learning Objectives:

  • Define five major systems in the orthodontic office that interconnect.
  • Assess how clinical efficiency affects the schedule.
  • Analyze the team’s role in higher case acceptance.

Speaker(s):

Be the X Factor! 7 Habits of Highly Successful Orthodontic Technicians

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Be the X Factor! 7 Habits of Highly Successful Orthodontic Technicians

Apr 22, 2017 8:00am ‐ Apr 22, 2017 9:00am

Do you want to LOVE what you do every day? Do you want to wake up each morning excited to improve your skills, contribute to your office happiness and success and ultimately be the best orthodontic technician your doctor has ever seen? Dr. Graham has had years of experience running an exceptional, high-end, in-demand practice and he's sharing keys of his success. Learn the 7 most valuable and learnable traits that will improve your life, amaze your doctor, and wow your patients. Dr. Graham has spent years teaching orthodontists and their staff the keys to not only successful clinical outcomes, but also successful happiness outcomes. You don't want to miss Dr. Graham's impactful, funny, energetic and meaningful presentation. Learn the keys to success and happiness in your orthodontic career.

Learning Objectives:

  • Identify the 7 keys to optimum orthodontic technician performance.
  • Teach new staff members the 7 keys and identify means to measure the successful implementation of those keys.
  • Learn how to experience career fulfillment in your role as an orthodontic technician.

Speaker(s):

Yes to Treatment: The New Skills of Case Acceptance Improvement

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Yes to Treatment: The New Skills of Case Acceptance Improvement

Apr 22, 2017 8:00am ‐ Apr 22, 2017 9:00am

Intense competition, search engines and “shopper” patients are just a few of the many factors that have redefined the skill-set needed to have a high case acceptance rate. You have only one opportunity – the initial consultation – to persuade a visitor to start treatment at your practice.

Learning Objectives:

  • Calibrate fees to maximize new patient starts.
  • Win cases consistently as the high-fee option.
  • Minimize collection Issues while maximizing revenue.

Speaker(s):

How Your Job Design Creates Profitability for the Orthodontic Practice Today!

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How Your Job Design Creates Profitability for the Orthodontic Practice Today!

Apr 22, 2017 9:15am ‐ Apr 22, 2017 10:15am

Growth in your orthodontic practice today will be determined by how well the team works together toward a common vision. In any successful business the power of the team lies in understanding the goals of the practice and how each team member contributes to that goal through their daily tasks. Let’s discuss how to take every opportunity as a team to build the patient network and promote the practice from within from each job design! Taking back the specialty will require the team to work together making a difference in the lives of your patients.

Learning Objectives:

  • Attendees will recognize how their job design success depends upon each member of the team and the communication systems within the practice.
  • Define the daily tasks that build and promote the specialty.
  • Analyze the effectiveness of communication processes within the practice.

Speaker(s):

Clinical Photography: What is Your Doctor Looking For?

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Clinical Photography: What is Your Doctor Looking For?

Apr 22, 2017 9:15am ‐ Apr 22, 2017 10:15am

Photographs of our patients’ facial features, teeth, and oral tissues have long been vital in documentation of patient conditions and treatment results. Well-made photographs are also critical in the diagnostic and treatment planning process. With the advent of digital photography, there is little excuse for being unable to produce high quality photographs of our patients. This lecture will discuss the various intra-oral and extra-oral images, tips and techniques for making photos you can be proud of, and various uses for them.

Learning Objectives:

  • Identify the points before, during, and after treatment when clinical photographs are needed and the different “shots” that may be used.
  • Demonstrate techniques needed to produce high quality intra-oral and extra-oral photographs.
  • Discuss various ways clinical photographs can be used in patient education, treatment planning, case presentation, and marketing.

Speaker(s):

Power Systems for Increasing Ortho Referrals and Starts

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Power Systems for Increasing Ortho Referrals and Starts

Apr 22, 2017 9:15am ‐ Apr 22, 2017 10:15am

This high-energy seminar will teach staff members how to create a more efficient, productive, and satisfying ortho practice. We’ll share with you advanced techniques for referral and online marketing, scripting interactions with parents and patients, winning over ortho “shoppers” and increasing production using step-by-step systems.

Learning Objectives:

  • Persuade more parents and adult patients to refer new patients.
  • Increase referrals from GPs.
  • Build a high-performing and motivated team.

Speaker(s):

Live Life Smiling: The Outcome IS the Income

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Live Life Smiling: The Outcome IS the Income

Apr 22, 2017 9:15am ‐ Apr 22, 2017 11:15am

This high energy session will offer specific strategies to take your personal professional life to heights that align with your aspirations. Through this lecture you will receive actionable steps that can be implemented immediately and may change your life.

Learning Objectives:

  • Recognize the process protocols and vision it takes to grow your practice.
  • Discuss how to incorporate community service and philanthropy as part of your practice.
  • Apply easy and effective tools into your daily regimen to increase your overall happiness.

Speaker(s):

How to Create and Maintain Your Dream Team

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How to Create and Maintain Your Dream Team

Apr 22, 2017 10:30am ‐ Apr 22, 2017 11:30am

This lecture will detail what it takes to create and maintain the kind of dream team that most practices only dream of, but find it difficult to bring to life.

Learning Objectives:

  • Identify what a dream team is and isn’t.
  • Implement the seven aspects for creating their dream team.
  • Implement the three aspects for maintaining their dream team.

Speaker(s):

The Role of Clinical Staff in Successful Class II Treatment Utilizing the Forsus Appliance

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The Role of Clinical Staff in Successful Class II Treatment Utilizing the Forsus Appliance

Apr 22, 2017 10:30am ‐ Apr 22, 2017 11:30am

The orthodontic staff is an important part of any Class II treatment. The more knowledge and understanding they have about the installation and treatment effects of Forsus the more they contribute to successful outcomes. This lecture will share clinical experience, as well as that of staff, to ensure clinical success and patient satisfaction.

Learning Objectives:

  • Demonstrate an understanding of the Forsus appliance design, its function and treatment effects.
  • Utilize installation tips to enhance patient comfort and identify Forsus complications and their solutions.
  • Implement patient motivation strategies to further enhance patient satisfaction throughout Forsus treatment.

Speaker(s):
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