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Annual Session 2021

AS21LDS02 - Increasing Sales Velocity Using Innovative Communication Tools

‐ Jun 25, 2021 10:55am

With constant uncertainty about the future of orthodontic treatment demand, attracting and starting new patients has never been more important. In this lecture, you will learn about communication tools and methodology used by many of the fastest growing practices across the country to effectively coordinate sales and marketing activity. Doctors, front office coordinators, treatment coordinators and orthodontic assistants will learn about their roles in coordinating consistent messaging and delivering an outstanding patient experience.

Learning Objectives:

  • Understand the most effective tools to facilitate excellent communication amongst your team and with new patients.
  • Create more accountability within your team.
  • Take away a playbook for in-office communication which creates an excellent new patient experience and generates more treatment sales.



  • Scott Hansen, MBA : Consultant: Black Bison Group, LLC

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