Description

Market forces have radically altered the way we run our practices. Excessive student loan debt, increased competition from non-specialists, an uncertain economy, and the encroachment of corporate dentistry have put pressure on both the junior and senior orthodontist. This lecture will examine those market forces from a legal and economic standpoint and help us understand, address, and adapt to these “megatrends.”

Learning Objectives:

• Recognize the forces that are changing the nature of our practices.
• Analyze how these trends impact our practices.
• Identify the steps we need to take to harness those forces to our advantage.

Speaker(s):

• Eric J. Ploumis, DMD, JD