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2019 Annual Session Conference

Implementing Your Plan

May 5, 2019 2:10pm ‐ May 5, 2019 3:10pm


Ideas are great but implementation is where the rubber meets the road. Most marketing team members know what they want to accomplish but don’t have a system to help them get the maximum value from their limited resources. In this 60 minute presentation, Jeff Behan will give you a road map for budgeting, decision-making and implementing your marketing initiatives for success with today’s demanding consumers.

Learning Objectives:

  • Organize and prioritize marketing activities.
  • Get every member of your team to embrace their role in marketing.
  • Include the perfect call to action for every consumer interaction.


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