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AAO Annual Session 2020 - On-Demand

Modern Customer Service: What Do Patients Really Want?

May 2, 2020 11:40am ‐ May 2, 2020 12:45pm


Do you find yourself confused about today’s consumer needs and desires? Are you struggling to understand Gen Z patients and their Gen X or their Millennial parents? In this presentation Dr. Galante will share what she has discovered and ultimately implemented to provide extraordinary experiences for her patients and their parents. The good news, is that most of what you need to do to succeed in this new world of customer service is easy to implement and won’t break your marketing budget!

Learning Objectives:

  • Evaluate your current new patient process and learn new ways to guarantee an exceptional experience.
  • Define several ways to improve your ongoing patient care protocols to create raving fans.
  • Discover new ways to gain more new patients excited to start treatment in your office.


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