Early in her career, Wendy O’Donovan Phillips learned the marketing strategies used by Fortune 500 companies. She distilled those marketing strategies down to their most essential parts. For the last 10 years, her marketing agency has been delivering these strategies to orthodontists nationwide. Today, her agency has grown to be the third largest dental marketing agency in the nation. Wendy has served as an expert marketing consultant to the American Dental Association, is a celebrated American Marketing Association award winner, and is the author of KABOOM! The Method Used By Top Dentists for Explosive Marketing Results. Her work has been published in many industry journals.