The Internet is imperfect by nature and changing at lightning speed. Most business owners struggle to keep up with all the updates and marketing strategies to engage consumers. This webinar will focus on what you need to know to avoid common errors and problems that can arise when marketing an orthodontic practice on the Internet today.

After this lecture you will be able to:

Recall the latest Internet updates, focusing on an overall understanding of how all the different pieces of the Internet marketing puzzle fit together in an integrated marketing program;
Explain the steps to properly evaluate your online branding in local search via live internet demonstration;
Explain how to determine which products and services best promote your practice based on your specific local search branding results.

Speaker Disclosure:
Consultant: SciCan Orthopreneur

Ssession:

The session is scheduled for 60 minutes.

Continuing Education:
Each participant who completes the Webinar will earn 1.0 CE for the entire session.

Continuing Education Disclaimer:

This Continuing Education Program provides attendees with a relevant and rewarding continuing education experience. However, neither the content of a course nor the use of specific products in any program should be construed as indicating endorsement or approval of the views presented or the products used by the AAO or by any of the respective subsidiaries. Speakers are required to disclose to participants any financial, commercial or promotional interest in a product or company that may influence their presentations; however, the AAO shall not be liable for a speaker’s failure to disclose such interest.

American Association of Orthodontists is an ADA CERP Recognized Provider. ADA CERP is a service of the American Dental Association to assist dental professionals in identifying quality providers of continuing dental education. ADA CERP does not approve or endorse individual lectures or instructors, nor does it imply acceptance of credit hours by boards of dentistry. Concerns or complaints about a CE provider may be directed to the provider or to the Commission for Continuing Education Provider Recognition at ADA.org/CERP.

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Ms. Mary Kay Miller

Appearances