2014 Annual Session - Online Reputation Management: So You Got a Bad Review / Electronic Records Transfer: Do You Use Email to Transfer Records? Is it HIPAA Compliant?

Online Reputation Management: So You Got a Bad Review

Someday it will happen to you … you are going to get a bad review. How will you know that you got reviewed? How should you respond? How can you protect your online reputation in this “anything goes on the Internet” world we live in?

Learning Objectives:

• Determine how which review sites are important for orthodontists
• Evaluate how to monitor your reviews across the web
• Recognize how to respond to a bad review when you get one

Technology is constantly changing the way we live and the way we practice orthodontics. Most if not all our records are now digital, and file sizes can exceed hundreds of megabytes. What is the best way to transfer electronic health record data? What is the worst that could happen? Many of our records also have protected health information (PHI), which if disclosed could jeopardize our patients and create problems. What would be the safest method available? And what should we do in order to be compliant with the Health Insurance Portability and Accountability Act (HIPAA)?

Learning Objectives:

• Transfer electronic files of all sizes
• Transfer protected health information (PHI) in a HIPAA compliant way