This webinar will address 10 specific "best-practice" adjustments orthodontists are making to thrive in this new consumerism environment.
Explain how to effectively communicate and market to new growing demographic-digital natives
Explain how to be profitable at a lower price point using digital technologies.
Describe 10 easy changes to make in order to to thrive in this new consumerism environment.
Leon Klempner, DDS is CEO of People & Practice, a digital marketing consultancy exclusively for doctors that he co-founded with his daughter, Amy Epstein, MBA. People & Practice understands your orthodontic practice because we've been in your shoes: our expertise comes from 40 years of private practice and as many combined years of marketing experience. We help you get new patients in a digital era by informing them about what makes your practice different from every other option using the online resources they rely on for their research.
Speaker Disclosure: Consultant: People & Practice, LLC
Length of session: The session is scheduled for 75 minutes.
Price: $0 for Members
Continuing Education: Each participant who completes the Webinar will earn 1.25 CE for the entire session.
Continuing Education Disclaimer:
This Continuing Education Program provides attendees with a relevant and rewarding continuing education experience. However, neither the content of a course nor the use of specific products in any program should be construed as indicating endorsement or approval of the views presented or the products used by the AAO or by any of the respective subsidiaries. Speakers are required to disclose to participants any financial, commercial or promotional interest in a product or company that may influence their presentations; however, the AAO shall not be liable for a speaker’s failure to disclose such interest.
American Association of Orthodontists is an ADA CERP Recognized Provider. ADA CERP is a service of the American Dental Association to assist dental professionals in identifying quality providers of continuing dental education. ADA CERP does not approve or endorse individual lectures or instructors, nor does it imply acceptance of credit hours by boards of dentistry. Concerns or complaints about a CE provider may be directed to the provider or to the Commission for Continuing Education Provider Recognition at ADA.org/CERP.